YuppTV gets broadcasting rights of Asia Cup 2023
The cricket tournament will be played in the One Day International format from August 30 to September 17
image for illustrative purpose
Hyderabad YuppTV, an Over-the-Top (OTT) South Asian content provider, announced that it has secured broadcasting rights from Disney Star, the global rights holder, for the highly anticipated 16th edition of the Asia Cup 2023. The cricket tournament will be played in the One Day International (50-overs) format from August 30 to September 17.For the first time, the Asia Cup will be hosted by more than one country, the matches being held across Sri Lanka and Pakistan. Competing for the title, the tournament features six nations including India, Pakistan, Sri Lanka, Bangladesh, Afghanistan and Nepal, with a total of 13 matches to be played across Multan, Lahore, Pallekele and Colombo.
YuppTV has bagged the telecast rights for the Asia Cup 2023 for 70+ countries, in regions such as, Continental Europe, Australia, Malaysia and Southeast Asia (Except Singapore).
Uday Reddy, Founder &CEO, YuppTV said, “We are all set to bring the digital telecast of the 16th edition of the Asia Cup to viewers across the globe this year. Poised to be an action-packed spectacle, the Asia Cup 2023 is one of the biggest sporting events of the year, and billions of supporters and fans will gear up as the titans of the world of cricketing vie for supremacy and go head-to-head to become the ultimate champions of Asia.”